# Placer.ai integration

> Location intelligence and foot traffic analytics API providing visit metrics, trade area analysis, demographic profiles, retail sales insights, and ranking data for venues, complexes, chains, and billboards.

- Authentication: apiKey

## Tools (30)

- **Account Usage Status**: Monitor API call usage and quota status for the current API key and account.
- **Add POIs to Tag**: Add a list of POIs to an existing tag (custom collection).
- **Create Custom POI**: Create a custom point of interest by specifying a geographic polygon or centroid with radius.
- **Delete Custom POI**: Delete a custom POI created by the account.
- **Get Custom POI Info**: Retrieve metadata for a specific custom POI created by the account.
- **Get My Properties**: Get the list of entities associated with the current account.
- **Get Sub-Entities**: Retrieve sub-entities (venues) for a complex, chain, or tag.
- **Ranking Index - Closely Ranked**: Get properties ranked closely above and below a specific POI within a chain or category.
- **Ranking Index - Top Ranked**: Get a ranked list of the top properties within a chain or category, up to 1000 results.
- **Ranking Metrics for a Single Property**: Get the ranking position of a single entity within its chain, category, or group category scope.
- **Remove POIs from Tag**: Remove a list of POIs from an existing tag (custom collection).
- **Retail Sales Average Ticket Size Trends**: Get average ticket size (revenue per transaction) trends over time with category comparisons.
- **Retail Sales Daily Trends**: Get retail sales metrics aggregated by day of week or weekday/weekend breakdown.
- **Retail Sales Overview**: Get retail sales metrics overview (revenue, transactions, ticket size) for venues over a date range.
- **Retail Sales Transaction Trends Report**: Get transaction count trends over time with comparison to category or chain averages.
- **Retail Sales Trend Report**: Get retail sales performance trends over time with comparisons to category or chain averages.
- **Search for Placer Entities**: Search for venues, complexes, chains, and billboards by location, name, category, or entity type.
- **Trade Area by Drive Time Report**: Generate a trade area polygon based on drive time definitions rather than visitor origins.
- **Trade Area Demographics Profile Report**: Retrieve demographic profiles of the true trade area population based on visitors' home CBGs.
- **Trade Area Report**: Generate a true trade area polygon showing the geographic origin of foot traffic to a venue.
- **Update Custom POI**: Update an existing custom POI's name, location, polygon, or category.
- **Visit by CBGs Report**: Retrieve visitor origin data by Census Block Groups (CBGs) showing where visitors come from.
- **Visit Metrics Summary Report**: Retrieve total visitors and visits for up to 100 entities over a date range.
- **Visitor Journey - Favorite Chains**: Get the top 50 chains that visitors to a location have also visited during a time period.
- **Visitor Journey - Favorite Places**: Get the top 50 places that visitors to a location have also visited during a time period.
- **Visits by Days Report**: Retrieve visit data broken down by day of the week for a venue, complex, or billboard.
- **Visits by Dwell Time Report**: Retrieve visit data broken down by dwell time duration bins for a venue or complex.
- **Visits by Frequency Report**: Retrieve visit frequency distribution showing how often unique visitors return to a location.
- **Visits by Hours Report**: Retrieve estimated foot traffic broken down by hour of day for a venue or complex.
- **Visit Trends Report**: Retrieve visit/visitor trends over time for multiple entities with daily, weekly, or monthly granularity.

## Related prompts

- [Void analysis tenant shortlists for vacant retail spaces](https://www.generalinput.com/prompts/void-analysis-tenant-shortlists-for-vacant-retail-spaces.md)
- [Retail site selection briefs from new Airtable candidates](https://www.generalinput.com/prompts/retail-site-selection-briefs-from-new-airtable-candidates.md)
- [Weekly retail brand pulse for investment analysts](https://www.generalinput.com/prompts/weekly-retail-brand-pulse-for-investment-analysts.md)
- [Daily foot traffic anomaly alerts in Slack](https://www.generalinput.com/prompts/daily-foot-traffic-anomaly-alerts-in-slack.md)
- [Quarterly retail partner QBR briefs in Notion](https://www.generalinput.com/prompts/quarterly-retail-partner-qbr-briefs-in-notion.md)

Connect Placer.ai in General Input: https://www.generalinput.com/apps/placer-ai