# Similarweb integration

> Digital intelligence platform for website traffic analysis, audience demographics, and competitive benchmarking.

- Authentication: apiKey

## Tools (26)

- **Audience Interests (Also Visited)**: Returns websites frequently visited by the same audience, with affinity and overlap scores.
- **Audience Overlap**: Returns audience overlap data between 2–5 domains (desktop, requires Audience Overlap subscription feature).
- **Average Visit Duration (Total & Desktop)**: Returns the average visit duration in seconds for a domain (total or desktop-only).
- **Bounce Rate (Total)**: Returns the bounce rate (proportion of single-page sessions) for a domain (desktop + mobile combined).
- **Deduplicated Audience**: Returns deduplicated cross-device audience for a domain with desktop-only, mobile-only, and overlap shares.
- **Demographics: Age and Gender Groups**: Returns audience share and engagement metrics for a specific age/gender cohort (Demographics 2.0, desktop + mobile).
- **Demographics: Gender Distribution**: Returns male/female audience split for a domain (Demographics 2.0, desktop + mobile).
- **Geography (Traffic by Country)**: Returns traffic share, visits, and engagement metrics broken down by country for a domain.
- **Keywords Overview**: Returns search volume, click distribution, competition metrics, and SERP composition for a keyword.
- **Landing Pages**: Returns pages receiving the most organic or paid search traffic for a domain.
- **Marketing Channel Sources Overview (Desktop)**: Returns traffic source domains by marketing channel with traffic share for desktop traffic.
- **Marketing Channel Visits (Desktop)**: Returns estimated desktop visits broken down by marketing channel (Search, Social, Direct, Display Ads, Email, Referrals).
- **Organic Keyword Competitors (Desktop)**: Returns websites competing for the same organic keywords as a given domain, with overlap scores.
- **Outgoing Referrals (Desktop)**: Returns outgoing referral links from a domain with traffic share per destination site.
- **Pages Per Visit (Total)**: Returns the average number of pages viewed per visit for a domain (desktop + mobile combined).
- **Page Views (Total)**: Returns estimated total page view counts for a domain (desktop + mobile combined).
- **Popular Pages**: Returns the most visited pages on a domain with traffic share and classification.
- **Referrals (Desktop)**: Returns the top referring websites for a domain with traffic share and visit counts.
- **Similar Sites**: Returns websites similar to a specified domain with similarity scores.
- **Social Referrals (Desktop)**: Returns the leading social networks sending traffic to a domain with traffic share per network.
- **Top SimilarRank Sites**: Returns a global ranking of top websites by SimilarWeb traffic rank.
- **Top Sites by Category**: Returns the top-ranking websites in a given category for the most recent month of data.
- **Unique Visitors (Desktop & Mobile Web)**: Returns daily or monthly unique visitor estimates for a domain on desktop or mobile web.
- **Visits (Total & Desktop)**: Returns estimated visit counts for a domain, combined (desktop + mobile) or desktop-only.
- **Website Description**: Returns the meta description for a specified domain.
- **Website Keywords**: Returns the keywords driving search clicks for a domain with traffic share, volume, CPC, and SERP features.

## Related prompts

- [Account briefs for new Airtable prospects, powered by Similarweb](https://www.generalinput.com/prompts/account-briefs-for-new-airtable-prospects-powered-by-similarweb.md)
- [Daily competitor traffic alerts in Slack, only when it matters](https://www.generalinput.com/prompts/daily-competitor-traffic-alerts-in-slack-only-when-it-matters.md)
- [Weekly SEO keyword opportunity report in Notion](https://www.generalinput.com/prompts/weekly-seo-keyword-opportunity-report-in-notion.md)
- [Weekly competitor traffic digest in Slack](https://www.generalinput.com/prompts/weekly-competitor-traffic-digest-in-slack.md)
- [Auto-enrich new HubSpot companies with Similarweb traffic](https://www.generalinput.com/prompts/auto-enrich-new-hubspot-companies-with-similarweb-traffic.md)

Connect Similarweb in General Input: https://www.generalinput.com/apps/similarweb