Weekly eBay store performance report in your inbox

Every Monday at 9:00am, generate a weekly performance report for my eBay store and email it to me. Target my primary eBay marketplace and cover the last completed 7 days, comparing them against the previous 7 days so you can report week-over-week movement.

Gather the data first. Use eBay's Get Traffic Report to pull listing traffic and conversion metrics (listing impressions, listing page views, click-through, and sales conversion rate) for the past 7 days, and again for the prior 7 days so you have a baseline. Use Get Orders, filtered by order creation date within the last 7 days, to retrieve the week's sales including order totals, quantities, and which listings sold. Use Get Ads to pull my Promoted Listings ad performance for the same period, capturing impressions, clicks, ad-attributed sales, and ad spend.

Then write a narrative report, not a raw data dump. Cover: my top listings by views and my top listings by sales; how overall conversion moved week over week and which listings drove the change; and whether Promoted Listings ad spend is actually driving incremental sales rather than just extra clicks, by comparing ad-attributed sales and spend against organic sales. Call out anything that stands out, like a high-traffic listing that barely converts.

Finish with two or three concrete, specific recommendations. For example: which listings to promote or bid up because they convert well but lack views; where conversion is lagging and the most likely reason (price, photos, title keywords, or shipping); and what to fix in a specific title or price. Reference the actual listings and numbers so the advice is actionable, and never edit any listing, price, or campaign yourself.

Deliver the report by email. Use Gmail's Create a Draft to build the report as a well-formatted email addressed to me with a clear subject line such as 'eBay weekly report: <date range>', then use Send a Draft to send that draft to my inbox. Keep the report skimmable with short sections and headers so I can read it in a couple of minutes.