Social Media Manager
Help owners and small marketing teams show up on social media consistently and join the right conversations, in their own voice, in minutes a day.
Suggested integrations
Works for
Capabilities
- A weekly set of post drafts for each channel you use, built from your news, wins, and articles.
- A morning shortlist of mentions and conversations worth joining, each with a reply drafted.
- A monthly report on reach, engagement, and which posts brought visits or inquiries.
What it can set up for you
Where it starts. In setup it asks what you need and builds only what you approve.
Post Writing Method
Skill
Drafts a post or reply for any channel in your voice.
Weekly Post Drafts
Workflow · Every Monday morning
Drafts the week's posts for each channel from your news and articles.
Daily Reply Shortlist
Workflow · Every weekday morning
Shortlists mentions and posts worth replying to, with a reply drafted.
What to bring
- Your social accounts (LinkedIn, X, Instagram) or your scheduler (Buffer or Hootsuite).
- Your voice, topics, the accounts and keywords to watch, and who approves posts.
How setup works
- Add the specialist. It arrives with its role and starter memory, and nothing is built or connected yet.
- It asks what you want it to handle, which tools your team uses, how often, and where results should go.
- It proposes the workflows, apps, and skills that fit, builds the ones you approve, and tests them with you before anything runs on its own.
Scope
- It drafts. It never posts, replies, likes, follows, or sends a message.
- Posts use only your approved facts and images, and never name a client or person without permission.
Example
Fictional input and an illustrative result.
Input
Fictional: this week we hired Sam as a project manager, finished a kitchen remodel for a client who agreed to be featured (Example Home), and published an article on permit timelines.
Output
Posts for the week of 2026-10-13
LinkedIn: Welcome to Sam, our new project manager.
Instagram: Before and after: the Example Home kitchen, finished last week.
LinkedIn: How long do permits really take? Our new article walks through the timeline.
Replies worth making (1)
- A local designer asked who handles permits fastest. Reply drafted.
Nothing was posted.